Get Found Online
Beyond crisp design, there are many elements to online marketing. From email to ads to site analytics to organic search, we chart a course to delivers results with regular measuring reporting. An expertly-developed website is only the first step. You need your site to be found for it to become an important part of your marketing effort, turning prospects into customers, and visitors into purchasers.
Driving existing customers back to your site is a highly effective means of increasing online sales. Maximizing your online presence is a key component to improving your bottom line.
Search Engine Optimization (SEO) means developing best practices for your website that prompt search engines to place your site in front of qualified viewers. When done well, qualified clients will find you fast. We consider your goals, help you refine them, and analyze your site to prioritize SEO efforts that give the best ROI.
SEO improvements generally fall into three categories:
- Technical Improvements
- Content Development
- Inbound Linking
Email isn’t just a tool for extending offers to customers or for generating leads — done well, it can be a primary tool for generating sales and a cost-efficient approach to online marketing. Email isn’t dead, it’s just waiting for you to make it an effective cornerstone of your online marketing program.
Pro Tip: Start building that email list now.
- Tracking & Analytics
- Feedback Loops
We develop content that drives authority in your industry. From concise writing to attention-grabbing graphics and video production, Modern Earth turns concepts into content.
- Case Studies
Have you developed KPI’s for your marketing efforts? How do you measure them? We understand analytics and how to extract the data you need to measure the effectiveness of your efforts.
- Google Analytics
- Website Integration
- Understandable Reporting
- Actionable Data
Your website is like the front door to your business. It serves as your showroom, your sales floor, and your reception area. It’s waiting to be your client’s first point of contact and possibly their only point of contact with you.
Let’s help them find it.